Has anyone done any work to use 301 redirects when a product is discontinued on the web site or when a static page is taken down? Here is a Use Case:
Product “A” has been for sale on the web site for a while. Google has indexed it and some bloggers and article writers have recommended it and included a link to the product on their web site. (Which Google has also indexed.)
But Product “B” has been introduced as a new and improved version of Product “A” which is now discontinued.
Visitors from Google or blog posts want to see Product “A” but will see a 404 page if there isn’t a 301 Redirect set up to take them to Product “B”. Google will also deprecate the site’s SEO value if they see a 404.
The solution is probably two-fold. One would be a 301 module that is just a table with a list of every “old” URL and the “new” URL that it should point to. The second part would be to bury the same functionality in an item page record so that when it is deactivated or out-of-stock it would have a URL to go to (even if it is just the home page).
Anybody got a solution/work around?