ERPNext setup wizard seems to get hanged

I download virtual box image file (.ova) of ERPNext production.

The image got installed and was up in a few minutes.

I ran the command bench update to update bench as per instructions provided in various tutorials.

But after them when I logged in to ERPNext from host PCs Browser the setup wizard started and never completed the setup process.

It is stuck at Starting up your system... Starting Frappe...

What must be wrong here?

Should I abort the process and start all over again?